Best Marketing Tools for Real Estate Industry
Not everyone is a tech geek and I think that’s okay. It might not be easy to keep up with the best real estate marketing tools for you if you’re not a tech geek either. However, you definitely know that technology can make your life much easier. Here we’re going to introduce you to the greatest marketing tools in different categories that you can use as a realtor. Keep reading!
Social Media Tools
Loomly is a social media tool for your real estate company that helps you store, organize and use your photos, videos, notes, links, and post templates. It also allows you to schedule the content you want to publish ahead of time. With Loolmy you can interact with your audience easily and also measure your post’s performances using Loomly’s Analytics. It’s amazing, right? There’s a lot more you can do with Loomly such as: talking to your actual target audience, making sure everyone on your team is onboard and creating outstanding posts & ads.
Cost: $26 to $269 per month, billed annually
Tailwind can help you transform your photos into beautiful social media posts. You can choose your favorite design from hundreds just seconds after adding a photo and the best part is that you don’t need any design skill! Like Loomly, Tailwind can automatically publish your posts for you. Tailwind is also known for being the most powerful hashtag finder. There’s more! Viewing all your social media posts in a one calendar, not worrying about resizing photos and personalizing designs are other features that Tailwind offers you.
Cost: $9.99 to $39.99 per month, billed annually
Community Engagement Tools
Parkbench helps your local business. How? Just create a free account and post your deals, promotions and events whenever you want. Parkbench makes it easy for local residents get to know your business.
Graphic Design Tools
Canva is a graphic design tool for your real estate company. With Canva you can tell better stories no matter in what genre or subject. Isn’t that amazing? You can record videos, crop the videos to get to the perfect frame or trim the videos for social media’s like TikTok and Instagram, resize your videos and so much more!
Price: free to €27 per month.
PicMonkey claims that it’s the best photo editor! They offer so much more than filtering and cropping. You can increase engagement on YouTube, Instagram, Pinterest and Facebook with stylish posts, cover images, ads and build your brand identity.
Price: €89.88 to €274.00 per month.
Pablo is a free tool that helps you create and edit images for your social media. Pablo has many free images that you can edit, resize and add texts to the way you want. The best thing about Pablo is that it’s for free!
1. Google Search Console
Google search console is probably famous enough that doesn’t need an introduction. Just in case you’re not familiar with it, Google Search Console helps you measure your site’s traffic, fix issues and do so many more things. If you have a website, you need this tool!
This is another great SEO tool that everyone working in the field of SEO knows it. Ahrefs is just what you need to rank higher and get more traffic to your website. With Ahrefs you can analyze your competitors, find the best keywords, track your ranking progress, optimize your website and much more!
3. Yoast SEO – WordPress Plug-In
Yoast SEO is a WordPress plugin that’s the best tool for optimizing your WordPress website. Your website will meet the highest technical standards. With this tool you can create SEO friendly content, prevent your visitors from ending up on dead links. There are many more things you can do with Yoast SEO. If you have a WordPress website, we highly recommend using Yoast SEO!
Virtual Tour Tools
iStaging claims to be #1 rated virtual experience platform. With iStaging you can create, edit, build and share amazing virtual experiences.
Cost: $ 5 to $ 95 per month.
Tourwizard is a real estate virtual tours software provider. With this tool you can interactive full screen virtual tours, play free background music and much more even if you have zero experience! Isn’t that just awesome?
Duda is a professional website builder and powers a top-performing website for your clients. With Duda you can build a website very fast (twice as fast!). If you’re looking for a great website builder, you might want to try Duda!
Wix is another great website builder that helps you build a website that you’re proud of! You can build a very customized website, add advanced features to it and do much more with it!
1. Wise Agent
Just like many other realtors, you want to be great at your job and create a great experience for your customers, right? The thing is, most agents still do their job the old-fashioned way. That’s a great opportunity for you then, right? By automating your marketing and transactions, you don’t have to work very hard; you just work smarter! That’s why Wise Agent would be perfect for you. With this tool you can automate your business and convert more leads.
Cost: $ 32 monthly – $ 329 annual
LionDesk claims that it is the only CRM you’ll ever need! But what makes LionDesk this special? With LionDesk you can stay organized, communicate effortlessly, increase your deals, automate client communication and build multi-channel campaigns and much more!
Cost: $99 to $219 per month.
Project Management Tools
ProofHub is a tool that is packed with anything that your team needs to plan, collaborate, organize, and deliver projects on time. With ProofHub you can assign tasks, share essential details, and capture every step of the project in one place, divide tasks in workflow stages of your choice and decide who works on what part, stay on the top of your schedule with recurring tasks, automatic reminders, and multiple calendar views and much more! Check out ProofHub here, you’re going to love it!
Here’s another good Project manager tool for your real estate business. With Re-Leased you can free yourself from the office. You’ll never miss a key date, action item or lease event. You can boost efficiencies and identify revenue growth opportunities. Re-Leased can do more! If you’re looking for a good project management tool, you might want to consider Re-Leased.
In this article we tried to make your life easier and introduce you the most effective tools for your real estate business. Check the tools out and let us know about your own experiences using them in the comment section below!